20/20 VISION
i-D x New BalanceART DIRECTION, DESIGN
[BRIEF]
Editorial Shoot & E-Asset Shoot for the launch of the New Balance 20/20 shoe.
[HOW]Art directed and designed a co-branded editorial hero piece for i-D and New Balance, along with internal product and campaign assets. Giving the shoe a visual presence that matched its forward-looking positioning.
Editorial Shoot
Paid Media
Product Shoot
Internal Shoot