Spring Place

Marketing + Identity  DESIGN DIRECTION, ART DIRECTION, EVENT 
[WHAT IS THIS]A visual infrastructure as intentional as the spaces themselves. Built to scale, not just solve for the moment

[CONTEXT]
A members-only workspace and cultural hub needing cohesive creative vision across every touchpoint.

[HOW]Oversaw all visual communication, creative, and design. Produced and executed member-facing and corporate communications, elevated the brand identity, and built everything as a templatized design system meant to last. Developed a brand deck that articulated offerings in a way that was enticing and digestible, which became the foundation for all collateral going forward.



Marketing + Credentials 


Design  + Identity


Collaborations

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