CREATIVE DIRECTION, ART DIRECTIONWWDC23

Apple


[WHAT IS THIS]Helped define the visual language for one of Apple’s most significant hardware launches in a decade.

[MORE]
Apple. The look, feel, and rollout of WWDC23, which also served as the global debut of Vision Pro.

[HOW]Worked from strategic insights to concept positioning and visual direction, then led creative teams through execution across multiple verticals including social marketing materials.





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